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Business TikTok influencers break down how they make money

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Hi! Welcome to the Insider Advertising daily for August 10. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at [email protected] A quick reminder that nominations for our upcoming list of marketing-tech executives are due by Friday. Today's news:…
Business TikTok influencers break down how they make money

Business

Hi there! Welcome to the Insider Selling daily for August 10. I am Lauren Johnson, a senior promoting reporter at Alternate Insider. Subscribe here to get this text on your inbox every weekday. Send me feedback or pointers at [email protected]

A temporary reminder that nominations for our upcoming checklist of advertising and marketing-tech executives are due by Friday. 

This day’s news: WarnerMedia’s shakeup, how TikTok influencers procure money, AT&T’s advertising and marketing cuts, and Amazon slashes advertising and marketing exhaust.


Business Robert Greenblatt WarnerMedia WarnerMedia’s Robert Greenblatt

Courtesy of WarnerMedia


Three high WarnerMedia pros are exiting amid a indispensable shakeup following the beginning of HBO Max. Be taught the corpulent memo from CEO Jason Kilar.

  • New WarnerMedia CEO Jason Kilar made chnges on Friday to shakeup the media company’s management, reported Ashley Rodriguez.
  • Bob Greenblatt, chairman of WarnerMedia Entertainment and Advise-to-Consumer; Kevin Reilly, HBO Max’s articulate material chief and president of TNT, TBS, and TruTV; and Keith Cocozza, govt vice president, corporate advertising and marketing and communications, are exiting the corporate.
  • Ann Sarnoff will oversee WarnerMedia’s expanded Studios and Networks group, and HBO’s programming president Casey Bloys will opt on accountability of articulate material for HBO Max, TNT, TBS, and TruTV.

Be taught the corpulent tale here.


Business Fanjoy Addison Rae

Fanjoy


TikTok influencers show how they’re making money in 2020 in spite of the app’s paltry monetization parts

Be taught the corpulent tale here.


Business John Stankey AT&T CEO John Stankey


John Lamparski / Stringer



The third-biggest advertiser in the US appropriate laid off a bit of its client advertising and marketing crew

Be taught the corpulent tale here.


Business Jeff Bezos Amazon CEO Jeff Bezos

MANDEL NGAN—AFP VIA GETTY IMAGES


Amazon’s tale earnings closing quarter would’ve been no longer most likely with out an accounting commerce and a huge spending lower. That raises questions about future earnings development.

Be taught the corpulent tale here.


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